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Bees Awards, The First International Social Media Award PDF E-mail
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News - Latest
Written by POPOEVER   
Saturday, 05 June 2010 14:57

The Bees Awards Launch from BeesAwards on Vimeo.

1st International Social Media Award Show for Communication and Marketing Professionals. Gala will be held on Nov 9, 2010 in San Francisco. Submit your work before July 14, 2010 for discount.

You may know that social media market here in mainland China is growing fast and furious these two years, almost every main portal has its microblog service annouced, after the troika, Sina, Sohu, 163 (NetEase), now even QQ (Tencent), the leading IM/Online gaming service provider also has its own microblog, which benifiting from its IM platform by being embedded into a specific new version of QQ messenger for teasing the tremendous existing user base.

Meanwhile, several popular SNS attracts more than 50% of netizens spending time on clicking through those gossip/trumor links and addicting to "Social Games" like Happy Farm, which is so called a "National Vegeteal", or Business Tycoon Online, which was said has approached 20M RMB turnover monthly.

Happy Farm food chainQQ Farm, another Happy Farm game hosted by tencent, has already annouced its 50M RMB monthly turnover last Q4.

Huge user participation brings huge possibility for product placement and contextual advertising, more and more international consumer brands are considering to involve into this grand campaign of new media era.

On the purpose of pursuing maximum profit, RenRen, kaixin001, douban all ask over 100K RMB from corporate/organization for public page or event hoster qualification, latest quote from RenRen climbs to ridiculous height of 600K RMB only for a fan page due to feast of EXPO , no promotion package offered as I understood, poles apart from Facebook, the latter holds more free and open style on business model, which will help agencies setup budget for client per approach and reachness more purposely and precisely. As to domestic SNS sites, it leaves a situation of "insider game" to the agency, diverting them from the real practical action plan to profitable quotes.

Brandigg has different vision and philosophy from most of the agencies, actually, Brandigg is not an agency, we love to grow up together with client's brand, sharing knowledge and experience we have, designing digital strategy, setup short term mark and long term goal, making revenue via variable models.

Above all our practice, we believe in sharism and credibility, which are the touchstone of all brands.

Also, visit us on:

Learn About HTML5 and the Future of the Web PDF E-mail
User Rating: / 8
The Internet - Web 2.0
Written by POPOEVER   
Sunday, 20 June 2010 11:20

San Francisco Java, PHP, and HTML5 user groups hosted an event on May 11th, 2010 on HTML5 with three amazing speakers: Brad Neuberg from Google, Giorgio Sardo from Microsoft, and Peter Lubbers from Kaazing.

In this first of the three videos, Brad Neuberg from Google (formerly an HTML5 advocate and currently a Software Engineer on the Google Buzz team) explains why HTML5 matters - to consumers as well as developers! His overview of HTML5 included SVG/Canvas rendering, CSS transforms, app-cache, local databases, web workers, and much more. He also identified the scope and practical implications of the changes that are coming along with HTML5 support in modern browsers.

This event was organized by Marakana, Michael Tougeron from Gamespot, and Bruno Terkaly from Microsoft.

Microsoft was the host and Marakana, Gamespot, Medallia, TEKsystems, and Guidewire Software sponsored the event.

I believe the world will be eventually evolving with technology, when I first time read an HTML4/CSS2 book on a bus to work in 1999, I was so attracted by the beautiful mind behind the language, which led me to the way of contributing knowledge to help building the biggest online web designer/developer community in mainland China.

Actually, the content of this video has been online for some months, you can experience a live copy at http://apirocks.com/html5/html5.html, the Chinese version is translated and hosted by DG.

And, I definitely will introduce HTML5 into my current projects, it's just...amazing.

BTW, I've never heard a person speaking English like Brad does, so clearly and elegant, I like his tone :)


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